Search Results for: Todd Putnam

Jan 1 1991

The GE Boycott

A Story NBC Wouldn't Buy

When I got a call from NBC‘s Today show in June 1990, telling me they were interested in airing a story on consumer boycotts, naturally, as the editor of National Boycott News, I was enthusiastic. But I suspected there might be a problem when Amy Rosenberg from Today asked me for “the biggest boycott going on right now.” I already had a good idea, but I wanted to do a little more research before I gave her my answer. When I looked at major boycotts in terms of visibility, effectiveness, scope and public support, one stood out: the boycott of […]