Big Pharma’s Big Deception

Medical librarian blogger Laika Spoetnik (Laika’s MedLibLog, 5/8/09) has taken a long look at the international media “tsunami” generated by the Australian paper’s one sentence on “a fake Elsevier/Merck journal. It says: ‘The drug company also allegedly produced an entire journal–called the Australasian Journal of Bone and Joint Medicine–and passed it off as an independent peer review publication.’” Among Spoetnik’s findings: It had the looks of a peer-reviewed medical journal, but contained only reprinted or summarized articles Most of the articles presented data favorable to the Merck products Fosamax (for osteoporosis) and Vioxx… There are several ads for Fosamax and […]